6A – Identifying Opportunities in Economic & Regulatory Trends

Regulatory1: https://www.cnbc.com/2019/09/18/what-us-china-trade-war-means-for-imports-exports-and-soybeans.html

This information leads me to believe that there will be opportunity for American businesses, specifically. the ability to produce cheap, mass produced products. Since we get many cheap, mass produced products such as plastic plates, and Styrofoam containers, I believe there is an opportunity to have such places in America. There is an opportunity for an American company to start producing these objects cheaper than the Chinese can, because the tariffs make it’s that American products can be cheaper. The prototypical customer here are the small business owners, who believe in the American way, and the inexpensive way. Cheap American made products are very attractive to businesses like restaurants and local businesses. This opportunity has a mid-range difficulty. the factories and other things would already need to be in place to take advantage of the price gap with China. I saw this opportunity because while scrolling through twitter I saw that the trade war was going to continue. That led me to the article I linked above. It shows how the trade war is no ending within the next year and a half, so this gives companies the opportunity to build a reputation, so even after the war ends, they will continue to get business. The trade war along with me remembering the way we want more American businesses, made me realize that.

Economic1: https://www.thebalance.com/us-economic-outlook-3305669

The information in this article under subheading JOBS is where I found an opportunity. The article explains that jobs that require masters will be more in demand than ones with GED's. This is the opportunity for colleges and universities. This information makes me believe there will be an opportunity because of the already high rates of people attending higher education, mean even more will attend higher education. Since more jobs want master’s degrees this mean more people will attend school and get these degrees. This is a huge opportunity for colleges and universities, this will cause a high influx of students which have to pay the school for the education. The prototypical customer is the undergraduate student who just needs that extra push to go after the degree. In reality this is an easy one to exploit. Once people go to school for four years they will say, "what is another two if it means I get a better job. The reason I saw this opportunity is because I know so many people who want their masters. I never really understood why, because I only plan on getting an undergraduate. However, I see now after reading this article why many people want masters, and why the student population will increase when jobs say that they want masters.

Regulatory2: https://www.pwc.com/us/en/library/risk-regulatory/strategic-policy/top-policy-trends-2019.html

The information in this article talked about Brazil's president using whats app for campaigning and this gave me an idea.  This information made be believe that a social network campaign company could thrive. With the changes in how much money can be spent on campaigns social media seems to be a less expensive alternative. With these reasons, a company that runs campaigns by only using social media i.e. only the internet versus anything on tv. In reality it will be cheaper than buying a spot on a major channel, but it will actually be seen by more people than on television. The prototypical customer will be the campaigner and anyone who wants to get elected for something. A company like this could easily take advantage of this. Internet advertisements are everywhere, and everyone sees them, this could really give someone an advantage. While I will not express my personal political views, it is clear that our current president won by using twitter as his social media platform. The other candidates could have got their message out to more people if they only had pushed the use of the social media instead of televised ads.

Economic2: https://www.focus-economics.com/countries/united-states

In this article under the sub heading ECONOMIC OVERVIEW OF THE UNITED STATES, it talks about manufacturing jobs. While I already talked about cheap manufacturing earlier this is a more expensive one. With recent economic changes there have been incentives to manufacture cars in the US. I believe there is an opportunity to revamp and renew the American car scene with a brand-new modern car company. The fact that manufacturing is on the rise and the economy wants more American cars being made gives the perfect opportunity. The prototypical customer would be the millennial who wants a new name and new look. This would be a very difficult opportunity as you would have to design, make, and sell cars and make a profit. I saw this opportunity because Buick used to be the old man’s car, but they have been trying to show that they are a new company made for everyone. With a new car brand on the scene this could be an even better possibility.