What is next for College Concierge is a revamping our locations.
Instead of just being in the Gainesville area, to other big college towns or
cities. To do this I will have to hire, regional managers or some other
management figures to run said city. Also, if it gets bigger then each of those
regional managers will have branch managers and so on.
I talked to a couple of freshman girls, out of state girls and
other wealthy students. I asked them is there other services or idea they think
that College Concierge can come up with? After some explanations the best thing
I was told was to include categories of each service. Instead of having to type
out a request, someone has already done, you can select previous ones. Mainly
ideas about how to make my app and website better. Also, to include ratings and
reviews on worker profiles.
My path for the future currently involves expanding the company and
bettering the app. Our expansion into different cities and college town is
dependent on how successful we are here. If we are successful and word gets around,
then the process can be sent to another area. The great thing is that there is
no physical store it is just the manager, employees and customers. If it fails,
then there is no real collateral damage.
Our app and website can be improved by making easier categories
and drop-down menus. Everything that is more intuitive and simple makes users
happier to use it, and more encouraged to. I hate craigslist because it is so
ugly, But eBay looks great.
Since my target market is more on the wealthy side, I decided to
go on the poorer side like suggested. This market would be instate students
male or female of all ages.
I think for people in my new market they are no incompetent.
They are hardworking and the previous service of being to lazy or not being able
to do the service doesn’t apply. This would be more of an assistance-based
service. They are going to be at work all day and they need their laundry done.
Or someone to fix the sprinkler when they cannot. This the value College
Concierge can bring.
I interviewed two of my friends who have no help financially
from home and work full time at restaurants while also going to school. When I asked
what I could do for them they did not see anything at first. When I explained
that it’s a price negotiations service however, they said they would possible employ
them for simple things like laundry and painting that they cannot do
themselves. The catch is that it needs to be cheap for them or else they would
never use my service. However, when I asked them if they use uber or food
delivery they laughed.
I had no real surprises. I assumed people with financial
struggles would not want to use my service. People like this are already independent.
They do not need to spend money on things they can do themselves for free. My
dad always made me do all the maintenance work around the house or we would do
it together. He said why pay for it when we can do it ourselves.
This new market is not attractive as the current market. In my current
market there is just enough money to go around. My current market doesn’t really
spend their own money, Its “daddy’s” money. While this is sad, it is still the
group that I target in order to have College Concierge make money.